Map Foundations
from $1,800 a month
plus the $750 assessment
First payment: $2,550 with no assessment, or $1,800 after an assessment in the last 14 days.
The assessment, a monthly map grid report, Google Business Profile posts and review replies, name, address and phone cleanup, directory listing progress and a competitor teardown.
Built for: A single location licensed contractor. The phone is quiet, you are not in the top 3 on Google Maps for the jobs that pay, and you have reviews but a thin listing and no map tracking.
Every month you get
- Your assessment findings put to work in month 1The gap list from your Local Map Rank Assessment sets the month 1 work: your Google listing, name, address and phone, Apple and Bing, directories, website, Search Console, competitors and the business details Google cross checks, marked high, medium and low.
- Map grid report every monthWeekly checks of where you show on Google Maps for the jobs you sell across your service area, rolled into one report: how often you are in the top 3, in the top 10 or not showing, your strongest and weakest towns, and competitor names when we see them. Same pin and same method every week, so the weeks compare.
- A look at your top 3 competitors on Google MapsIn month 1, then what changed each month: the businesses in the top 3 for the jobs you sell, their categories, reviews, photos, services, website and directory listings, and their obvious gaps.
- 8 Google Business Profile posts a monthTip led posts with a Call button and clean job photos, no phone number stuffed in the text. Nothing is posted until it is approved.
- Review reply draftsA reply drafted for every new review. 4 and 5 star replies are posted after approval. 1 to 3 star replies always come to you as drafts first.
- Directory listing progressBing Places, Apple Business Connect, Yelp, a BBB profile (not paid accreditation), Localeze and Yellow Pages claimed or updated, with a monthly log of what is claimed, pending, blocked and matching.
- Name, address and phone checkYour website footer and contact page, Google, Apple, Bing, Yelp and Facebook checked against one exact version of your details.
Not included
- Any guarantee of rankings, a top 3 spot on Google Maps, calls, jobs or revenue
- A promise of top 3 by any date
- Website redesign or a full rebuild
- Writing new pages for your website
- Day to day Google Ads management, and your ad spend
- Link and partnership outreach, unless added
- Commercial outreach to HOAs and property managers
- Instagram carousel production, unless added
- Full social media management or daily community management
- Full creative or brand redesign
- CRM setup or phone answering
- Paid map tracking tools such as Local Falcon, unless you approve the cost
- Seeding questions and answers on your Google listing
- Fake reviews, paid engagement or made up email addresses
- Paid directory fees such as BBB accreditation, Chamber or MapQuest, unless you approve the budget
How the first months go
Weeks 1 to 2: the assessment, a map grid baseline, and the listing and directory cleanup started. Month 1: the foundations in place and your first monthly map grid report. Map movement is uneven by town and keyword. We check it the same way every week and we do not promise a position by a date.
Local Growth
from $3,500 a month
plus $1,000 setup, or $750 after an assessment in the last 30 days
First payment: $4,500 with no assessment, or $3,750 after an assessment in the last 14 days.
Map Foundations plus more posts, a website fix list for your web person, and a Google Ads location check if you already spend.
Built for: A single or small multi location trade that needs the foundations plus more posts and a website fix list, and already spends money on Google Ads or loses it to broad targeting.
Everything in Map Foundations, plus
- 12 Google Business Profile posts a monthAbout three a week, same rules: tip led, Call button, clean job photos, approved before they go out.
- Website fix listWhat to change on your site, handed to your web person.
- Google Ads location checkIf you run Google Ads: a read only review and a written checklist. Ads shown only to people in or regularly in your area, campaign types spending without producing calls, call and location assets, and whether the landing page fits. Changes only with your approval. You keep paying Google directly.
- Google Search Console checkOwnership verified, sitemap submitted, indexing problems listed, and branded against non branded searches noted when there is data.
- Monthly one page scoreboardWhat shipped, how the map grid moved and what is blocked, on one page to walk through together.
Not included
- Any guarantee of rankings, a top 3 spot on Google Maps, calls, jobs or revenue
- A promise of top 3 by any date
- Website redesign or a full rebuild
- Writing new pages for your website
- Day to day Google Ads management, and your ad spend
- Changes to ad bids or budgets without your approval
- Link and partnership outreach, unless added
- Commercial outreach to HOAs and property managers
- Instagram carousel production, unless added
- Full social media management or daily community management
- Full creative or brand redesign
- CRM setup or phone answering
- Paid map tracking tools such as Local Falcon, unless you approve the cost
- Seeding questions and answers on your Google listing
- Fake reviews, paid engagement or made up email addresses
- Paid directory fees such as BBB accreditation, Chamber or MapQuest, unless you approve the budget
How the first months go
Month 1: the foundations, the Ads location check if you spend, and your website fix list handed to your web person. Months 2 to 3: directory listings settling, and the map grid showing town by town change where it happens. Paid search can fill calls while the map work builds. Map movement is not a straight line.
Full Pipeline
from $5,500 a month
plus $1,250 setup
First payment: $6,750 with no assessment, or $6,000 after an assessment in the last 14 days.
Local Growth plus a monthly commercial outreach wave to HOAs and property managers (drafted, approved, then sent) and Instagram carousel checks.
Built for: A growth minded contractor with residential and commercial work who wants the map foundations, the website fix list, the Ads check and a commercial pipeline with every send approved.
Everything in Local Growth, plus
- Your assessment findings put to work in month 1, with the assessment refreshed every quarterThe same assessment, run again each quarter so the gap list starts fresh.
- 1 commercial outreach wave a month, up to 30 draftsHOA, property management and commercial prospects found from public sources. Every email is drafted, then approved before it is sent. No made up email addresses, and anyone who asks not to be contacted stays off the list. Replies come to you.
- Up to 4 Instagram carousel checks a monthEach carousel checked against a written list before it goes out. Publishing stays with you unless added.
- Blocker chase listA written list of what is waiting on whom: domain settings, postcard PINs, Apple verification, the Yelp claim, Ads access. We chase it; the owner steps stay with the owner.
Not included
- Any guarantee of rankings, a top 3 spot on Google Maps, calls, jobs or revenue
- A promise of top 3 by any date
- Website redesign or a full rebuild
- Writing new pages for your website
- Day to day Google Ads management, and your ad spend
- Changes to ad bids or budgets without your approval
- Link and partnership outreach, unless added
- Any promise of meetings or closed deals from outreach
- Sending any outreach without approval
- Instagram carousel production, unless added
- Full social media management or daily community management
- Full creative or brand redesign
- CRM setup or phone answering
- Legal review of contracts with your commercial customers
- Paid map tracking tools such as Local Falcon, unless you approve the cost
- Seeding questions and answers on your Google listing
- Fake reviews, paid engagement or made up email addresses
- Paid directory fees such as BBB accreditation, Chamber or MapQuest, unless you approve the budget
How the first months go
Month 1: the foundations, the Local Growth work and the first commercial wave drafted. Outreach is drafted, approved, then sent, and replies are handled by you. Results from outreach depend on your offer, capacity and follow up. Map visibility and the commercial pipeline are two separate scoreboards.
More than one location? Each extra location is priced on the proposal. We still start with the assessment.
